Best Public Relations, Advertising, and Applied Communication Degrees in the US by ROI
Top colleges ranked by estimated 20-year net return on investment across all active states. Data from the U.S. Department of Education College Scorecard.
Programs Analyzed
160
Colleges with salary data
Average 20-Yr Net ROI
-$132,842
Across all programs
Average Annual Cost
$40,896
Cost of attendance
| # | College | State | 20-Yr Net ROI | Median Salary | Annual Cost | Avg Debt | |
|---|---|---|---|---|---|---|---|
| 1 |
San Jose State University
Grad rate: 66.2% |
CA | +$234,320 | $58,855 | $25,695 | N/A | Full ROI → |
| 2 |
Southeast Missouri State University
Grad rate: 56.0% |
MO | +$191,842 | $57,947 | $23,337 | $25,000 | Full ROI → |
| 3 |
Miami University-Middletown
Grad rate: 23.5% |
OH | +$183,614 | $56,180 | $16,559 | $25,000 | Full ROI → |
| 4 |
Miami University-Hamilton
Grad rate: 20.5% |
OH | +$183,082 | $56,180 | $16,692 | $25,000 | Full ROI → |
| 5 |
Utah State University
Grad rate: 55.8% |
UT | +$138,040 | $53,112 | $21,050 | N/A | Full ROI → |
| 6 |
The University of Texas at Austin
Grad rate: 87.7% |
TX | +$136,948 | $56,233 | $29,842 | $20,995 | Full ROI → |
| 7 |
University of Illinois Urbana-Champaign
Grad rate: 84.8% |
IL | +$123,956 | $56,194 | $32,134 | $23,250 | Full ROI → |
| 8 |
San Diego State University
Grad rate: 78.1% |
CA | +$123,130 | $54,778 | $27,357 | $17,038 | Full ROI → |
| 9 |
Carthage College
Grad rate: 62.6% |
WI | +$118,260 | $57,509 | $47,980 | N/A | Full ROI → |
| 10 |
Manhattan University
Grad rate: 69.1% |
NY | +$103,018 | $61,402 | $62,537 | $25,832 | Full ROI → |
| 11 |
Miami University-Oxford
Grad rate: 81.3% |
OH | +$100,978 | $56,180 | $37,218 | $25,000 | Full ROI → |
| 12 |
University of Georgia
Grad rate: 87.6% |
GA | +$73,423 | $52,629 | $27,436 | $21,787 | Full ROI → |
| 13 |
University of Florida-Online
Grad rate: 78.1% |
FL | +$61,393 | $49,654 | $17,036 | $17,439 | Full ROI → |
| 14 |
American University
Grad rate: 79.0% |
DC | +$55,307 | $60,860 | $71,549 | $26,442 | Full ROI → |
| 15 |
Fashion Institute of Technology
Grad rate: 83.3% |
NY | +$55,127 | $52,154 | $29,732 | $21,500 | Full ROI → |
| 16 |
University of Oregon
Grad rate: 72.5% |
OR | +$53,051 | $52,631 | $32,636 | $21,500 | Full ROI → |
| 17 |
University of Rhode Island
Grad rate: 71.4% |
RI | +$52,754 | $52,707 | $32,584 | $23,000 | Full ROI → |
| 18 |
Brigham Young University
Grad rate: 80.4% |
UT | +$45,637 | $49,266 | $20,879 | $11,975 | Full ROI → |
| 19 |
University of Florida
Grad rate: 90.7% |
FL | +$42,661 | $49,654 | $21,719 | $17,439 | Full ROI → |
| 20 |
Michigan State University
Grad rate: 81.9% |
MI | +$30,244 | $51,231 | $30,528 | $23,899 | Full ROI → |
| 21 |
Syracuse University
Grad rate: 82.4% |
NY | +$24,956 | $61,082 | $80,396 | $26,000 | Full ROI → |
| 22 |
Florida State University
Grad rate: 83.9% |
FL | +$23,131 | $48,828 | $23,683 | $13,849 | Full ROI → |
| 23 |
George Washington University
Grad rate: 85.0% |
DC | +$20,224 | $60,726 | $80,727 | $23,250 | Full ROI → |
| 24 |
Assumption University
Grad rate: 73.2% |
MA | +$12,782 | $56,817 | $61,777 | $27,000 | Full ROI → |
| 25 |
Long Island University
Grad rate: 51.8% |
NY | +$12,404 | $53,104 | $52,419 | N/A | Full ROI → |
| 26 |
Suffolk University
Grad rate: 60.1% |
MA | +$2,802 | $56,527 | $62,822 | $27,000 | Full ROI → |
| 27 |
State University of New York at Plattsburgh
Grad rate: 61.7% |
NY | -$11,096 | $48,614 | $27,415 | $24,975 | Full ROI → |
| 28 |
University of San Francisco
Grad rate: 72.8% |
CA | -$14,251 | $58,141 | $76,421 | $23,250 | Full ROI → |
| 29 |
School of Visual Arts
Grad rate: 74.4% |
NY | -$17,504 | $56,128 | $75,016 | N/A | Full ROI → |
| 30 |
University of Nebraska-Lincoln
Grad rate: 65.4% |
NE | -$25,342 | $47,371 | $25,341 | $23,258 | Full ROI → |
| 31 |
York College of Pennsylvania
Grad rate: 62.2% |
PA | -$26,531 | $49,571 | $35,806 | $25,724 | Full ROI → |
| 32 |
University of Northern Iowa
Grad rate: 66.3% |
IA | -$31,007 | $46,199 | $21,627 | $21,096 | Full ROI → |
| 33 |
Academy of Art University
Grad rate: 42.4% |
CA | -$32,120 | $49,833 | $47,195 | N/A | Full ROI → |
| 34 |
Wayne State University
Grad rate: 58.3% |
MI | -$32,386 | $47,562 | $26,794 | $27,000 | Full ROI → |
| 35 |
Central Washington University
Grad rate: 51.0% |
WA | -$33,623 | $46,924 | $25,148 | $23,342 | Full ROI → |
| 36 |
California State University-Dominguez Hills
Grad rate: 46.7% |
CA | -$38,546 | $44,040 | $15,449 | $13,000 | Full ROI → |
| 37 | Johnson & Wales University-Online | RI | -$46,975 | $46,378 | $25,365 | $24,500 | Full ROI → |
| 38 |
Mount Saint Mary College
Grad rate: 63.5% |
NY | -$49,460 | $49,889 | $51,810 | N/A | Full ROI → |
| 39 |
University of Houston
Grad rate: 64.0% |
TX | -$53,854 | $45,925 | $25,056 | $23,800 | Full ROI → |
| 40 |
Lynn University
Grad rate: 52.4% |
FL | -$54,768 | $51,425 | $60,817 | N/A | Full ROI → |
| 41 |
Saint Mary's University of Minnesota
Grad rate: 66.5% |
MN | -$55,640 | $50,192 | $54,870 | N/A | Full ROI → |
| 42 |
Illinois State University
Grad rate: 66.7% |
IL | -$55,847 | $47,218 | $32,458 | $22,500 | Full ROI → |
| 43 |
Iowa State University
Grad rate: 75.0% |
IA | -$56,988 | $45,483 | $23,309 | $24,750 | Full ROI → |
| 44 |
Southern Methodist University
Grad rate: 82.8% |
TX | -$58,990 | $56,890 | $82,532 | $19,750 | Full ROI → |
| 45 |
Grand Valley State University
Grad rate: 67.4% |
MI | -$61,260 | $46,033 | $26,578 | $26,377 | Full ROI → |
| 46 |
Pace University
Grad rate: 61.4% |
NY | -$62,198 | $54,196 | $68,092 | $25,000 | Full ROI → |
| 47 |
Drake University
Grad rate: 76.8% |
IA | -$62,715 | $52,915 | $62,407 | $23,250 | Full ROI → |
| 48 |
Kent State University at Kent
Grad rate: 65.1% |
OH | -$63,210 | $46,396 | $29,345 | $25,000 | Full ROI → |
| 49 |
Oklahoma State University-Main Campus
Grad rate: 65.4% |
OK | -$63,503 | $45,497 | $25,915 | $22,062 | Full ROI → |
| 50 |
North Dakota State University-Main Campus
Grad rate: 63.4% |
ND | -$70,014 | $44,865 | $23,391 | $25,000 | Full ROI → |
How ROI is calculated
20-Year Net ROI = Gross Earnings (salary × 20) − Total Degree Cost − Debt Payoff (×1.35) − Baseline Opportunity Cost ($42,000 × 20). Data from the U.S. College Scorecard.
Find Best Public Relations, Advertising, and Applied Communication Degrees by State
Browse Public Relations, Advertising, and Applied Communication programs ranked by 20-year ROI in every state that offers this degree.